How Might Consumer Behavior Change After COVID-19
On this episode of the TELUS International Studios podcast, we're joined by two guests who predict what the world might look like as lockdown restrictions due to the COVID-19 pandemic lift all over the world.
Dr. Pete Lunn is a behavioral economist, author and former BBC journalist who now heads up the Behavioral Research unit of the Economic and Social Research Institute. Dr. Ryan Hamilton is a Professor of Marketing at the Goizueta Business School, Emory University, as well as the co-host of the Intuitive Customer CX podcast.
The conversation unpacks how consumer buying habits might change due to the pandemic, how everyday social interactions will be impacted - in business and beyond, and how brands might be able to better tailor their business approaches to these predictions.