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Preparing for the digital customer experience: Setting priorities to turbo-charge digital transformation

Help your organization excel in the new digital economy with this guide from IDC.

A person's hand using a touch screen monitor

IDC, in partnership with TELUS International, examines the shifts in customer experience (CX) and the critical role that next-gen technology plays in both the transformation and ongoing evolution of all businesses in the new digital economy. Use this guide to set priorities and turbo-charge your digital transformation.

This InfoBrief covers:

  • checkmarkHow technology is an enabler but not an end unto itself
  • checkmarkThe attributes of a digitally enhanced CX contact center
  • checkmarkHow to create digital journeys with a human touch
  • checkmarkThe role of leadership and culture to ensure transformation success

Adapt to changing expectations

Read analyst firm IDC's analysis of trends and technology in digital CX.


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