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Fintech & financial services for the ages

From Baby Boomers to Gen Z, discover expert tips and best practices from TELUS International to help put your customers first.

Photo of several young adults sitting on the ground

From Baby Boomers to Gen Z, each age demographic has unique experiences that have shaped their relationship with money and their expectations of customer service. These nuances create a balancing act for fintech and financial services companies looking to best serve their clients while driving innovation. Discover expert tips and best practices from TELUS International to help put your customers first.

This e-book covers:

  • checkmarkWhy Millennials are opting to bank with non-financial brands
  • checkmarkHow Gen Y’s habits are impacting banking innovation across the board
  • checkmarkTop tips for attracting Gen Z through an enhanced customer experience
  • checkmarkWhat to consider when developing more age-inclusive apps and customer experiences (CX)

Access generational insights

Learn to distinguish between the generations and strategize for their unique expectations.

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