- Customer Experience
Matt Dixon on overcoming customer indecisionPosted August 17, 2022
Customer experience analyst and best-selling author, Matt Dixon, sits down with TELUS International Studios to share insights from his new book, The JOLT Effect: How High Performers Overcome Customer Indecision. Dixon takes us through the bane of every salesperson’s existence: a long customer courtship that ends with an “I’ll think about it.”
Leveraging a first-of-its-kind study that analyzed 2.5 million documented sales conversations through machine learning, Dixon reveals that 56% of sales loss is actually caused by customer indecisiveness. Listen to the episode to gain more sales growth best practices to overcome indecision.
To learn more about TELUS International and our digital CX solutions, contact us today.
The JOLT Effect: How high performers overcome customer indecision is available for pre-order now.
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