1. Insights
  2. Digital Experience
  3. Checklist

Preparing for the digital customer experience: Asking the right questions to turbo-charge digital transformation

Guide the strategic digital discussions and evaluations within your organization with this workbook created in partnership with IDC.

two people in an office working together on a computer

Today’s digital-first world has left many organizations behind in their technical abilities to compete. Rapidly innovating technologies and shifting customer expectations require a business to be agile, innovative, and focused on the customer. Readers of this IDC Workbook, sponsored by TELUS International, will gain an understanding of the imperative to engage in digital transformation to create a differentiated customer experience — and, via the checklist of questions provided, guide strategic digital discussions and evaluations within their organization.

This workbook covers:

  • checkmarkDigital transformation definitions
  • checkmarkNew metrics and measures of CX success
  • checkmarkThe fundamental architectural requirements
  • checkmarkQuestions companies should ask to ensure the digital transformation of CX is on track

Get ready for change

Read this checklist of questions you should have answers to when planning a digital transformation.


  • Share on X
  • Share on Facebook
  • Share via email